Steps We Take
We are identifying needs and immersing in the theme. The first step of our company is to understand the objectives and the specifics of business processes. This includes the study of the target audience, competitors and all customer wishes stated in brief. Then, it’s time for specification development.
In the next stage, we design and approve the site’s structure. We create a prototype, a vision of how the site will look. It requires:
- describing the technical requirements;
- specifying all functional modules;
- laying down requirements for basic SEO optimization;
- defining the user categories of the system and its capabilities.
In the end, our developers approve the procedure of registration and acceptance of the result. When the prototype is approved, it’s time for a dentist web design service including selection and approval of the colors, fonts, order of elements, etc. Designers make everything necessary for all internal pages that are developed not only for the desktop but also for the mobile version.
You need a layout for the dental website design to become a real live site. To do this on the test site, we create the following:
- adaptive layout design;
- integration of layout into the control system;
- programming the main functionality of the site.
As a result, content is displayed correctly on all devices, and the client has the option to add content at their discretion. After that, it’s time to fill the site. Potential web resource begins to be populated with up-to-date information, including texts and images. If necessary, we create content.
Finally, we test and fix errors. This stage of website development for dentists includes:
- code check;
- loading speed testing;
- identification of site weaknesses and process optimization;
- testing on different browsers and devices.
Next, we prepare a working server and transfer the project, test once again and run it.
Things To Consider
Professional web development company knows that semantics and specifics of each industry matter. What are the essential features for website development in the dental sphere? Consider these particularities to make the website profitable.
Price segment. The cost influences a lot. To create the right web design and development for dentists, you must consider the price segment. For example, for low-cost services, it will be essential to prove to the site visitors that “cheap is not bad”. The term “quality for a good price” should be used for the middle segment. Doctors whose services belong to the premium category need to mention the benefits. It is also important to emphasize the use of advanced technologies and the high quality of services.
Types of services. The presentation of each service should be different. Most patients prefer to do whitening and cleaning teeth at a discount. Such procedures are not urgent and often require only basic skills from the doctor. Therefore, many potential clients choose the cheapest options. These positions are worth a little price reduction. Another thing is the removal of wisdom teeth or the installation of braces. Here it is necessary to focus on the qualification of a specialist, modern equipment and significant experience.
The patients’ interests. The success of the site largely depends on whether you answer the central questions of the visitor. People mainly want to get information about the doctor’s knowledge and experience and learn about the guarantees and safety of treatment. It is also worth paying attention to ethics and assuring potential patients that you always find individual approaches as a true professional.
Site Structure: Essential Elements
The well-thought-out structure improves the client’s interaction with the site. What are the requirements for dental practice website design? The future clinic patient should be able to easily find any information about the clinic and services and get a good impression of viewing a professionally created dentist site.
Preferably, the website should include the following:
- The main menu (in the most visible place);
- General information about the clinic or the doctor, photos of the offices;
- Benefits for patients;
- List of dental services with detailed description;
- Live photos of employees or the doctor and detailed information about their work experience, etc.;
- Price for services;
- Form of appointment to a specialist;
- Contacts – work schedule, address, phone, travel card;
- Promotions and special offers;
- Photo of works – comparison of “before” and “after”;
- Block with customer feedback;
- Information for users – payment methods, internal regulations of the clinic, etc. ;
- Blog with helpful articles.
Custom websites for dentists should have the header. It must contain the logo and contact details. In this case, the phone and email should be clickable from smartphones and visible to those who urgently want to contact you. As for services, in the first place, you need to indicate the most popular ones. The actions and promotions should show the client’s benefit and deadlines and have a call to action and its landing page. This way, the visitor can make the conversion.
As a large and experienced team of IT professionals, we are committed to meeting our clients’ needs with innovative, efficient, and cost effective solutions. We have been making top-notch websites for more than 12 years now. When it comes to our organization’s technology, research techniques, and standard operating procedures, we are always striving for advancement. With the combined expertise of our team members, we can complete any task with excellent quality and lightning speed.